When the record company heard the pseudo-psychedelic ATWIAD for the first time apparently they weren’t impressed. Where was Purple Rain Part 2? While still touring with Purple Rain Prince was writing and recording ATWIAD and as always moved in a different direction to its predecessor. When I think of Prince albums ATWIAD seems to sit quietly in between Purple Rain and Parade, not always springing to mind when browsing my collection but this doesn’t reflect the quality of the album. You have undoubtedly heard of the singles but what defines it is its exploration of different sounds, instrumentation and composition that would characterise at least the next two albums. Where previously Prince would do it all, this is his more co-operative period with the Revolution, Wendy and Lisa in particular. If you have heard Purple Rain and like musicians that don’t stand still then you have to move on to ATWIAD.
Standout track : Condition of the Heart